About Us

Media Coverage

Jan - 2012

Radio Flyer continues to lead in Employee Engagement!

The formula is simple: Happy, engaged employees + employees with deep love of their job = a successful Company! Our Little Red Rule is that ‘Every time we touch people’s lives, they will feel great about Radio Flyer’. We not only live this motto through our customer interactions, we practice this with our employees (aka ‘Flyers’) every day!

As cited in the book Building a Magnetic Culture, by Kevin Sheridan of HR Solutions, Radio Flyer continues to go above and beyond for our Flyers to ensure that we sustain a culture where our Flyers are committed to living out our vision, mission and values, and that they have a deep love and passion for their job, and for Radio Flyer as a company. We make success happen together, and our Flyers know how their individual contributions connect to their personal success (their own growth and development), as well as to the success of the organization. Because we promise this to our Flyers as part of our employment brand, we have been able to continue to lead by example in the Best Practices of how to keep employees engaged in the workplace.

Dec - 2011

For the first time the Best and Brightest Companies To Work For has selected Elite Winners for their nationwide company comparison. Radio Flyer is proud to be named an Elite Winner in the Small Business Category!

The 2011 winning companies were assessed by an independent research firm which reviewed a number of key measures relative to other nationally recognized winners. They include Communication, Community Initiatives, Compensation and Benefits, Diversity and Multiculturalism, Employee Education and Development, Employee Engagement and Commitment, Recognition and Retention, Recruitment and Selection, Small Business and Work-Life Balance.

Oct - 2011

Radio Flyer named #7 for "2011 Best Small & Medium Workplaces” by Great Place to Work Institute!

Great Place to Work Institute is dedicated to thoroughly evaluating America’s best workplace programs and practices. The national list features companies whose employees overwhelmingly agree with the statement: “all things considered, this is a great place to work”. The evaluation process includes a survey that measures the employees' experience through the 5 Dimensions of the Great Place to Work Model. In addition, a Culture Audit is conducted that collects and provides a detailed look at the organization's structure, philosophy and values, employee demographics, compensation and benefits offered to employees, and stories and examples of distinctive practices and policies in their workplace.

Sept - 2011

Real Simple Family loves the classic Radio Flyer All-Terrain Cargo Wagon.

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Aug - 2011

Radio Flyer named again "Best of the Best" of the 101 Best and Brightest Companies to Work For in Chicago!

Radio Flyer was named as the 2011 Elite Winner of 101 Best and Brightest Companies to Work For in the Recruitment and Selection category! Elite winners are recognized for above-average programs and services for employees at their work environment. To view the list of winners, you can visit 101 Best & Brightest Winners.

Radio Flyer was also listed as one of 2011's fastest-growing, privately held companies in America by the Inc. 500/5000! Inc. magazine recognizes and celebrates the creativity, dedication, and hard work that entrepreneurs put into building their companies. To view the list of winners featured in Inc.'s September 2011 issue, go to Inc. 500/5000 Ranking List for 2011.

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Aug - 2011

Win a Radio Flyer Comfort Embrace Wagon in Woman's World.

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July - 2011

Win a Radio Flyer Style 'N Ride scooter package in Seventeen.

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June - 2011

American Baby loves the Radio Flyer Comfort Embrace Wagon.

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June - 2011

Radio Flyer Named #2 Mid-size Company to Work for in Illinois

Best Places to Work is dedicated to identifying and recognizing Illinois's best employers. Radio Flyer has been recognized for the third year in a row!

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May - 2011

Parents Magazine gardens with the Radio Flyer Kid's Wheelbarrow.

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Apr - 2011

Radio Flyer Named on Crain’s ‘Best Places to Work 2011’ List

Radio Flyer employees are no strangers to extraordinary events. All year, team members participate in tricycle races, pumpkin-carving contests, Olympics-inspired games and karaoke events, just to name a few.

"Usually there's a method to the madness," says "chief wagon officer" Robert Pasin, the company's CEO, adding that the events fuel a sense of lightheartedness and passion that spurs motivation and drives success. "There's a big emotional aspect to our brand," he says.

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Feb - 2011

Radio Flyer Wagon makes TIME Magazine's All-TIME 100 Greatest Toys

A 16-year-old Italian boy named Antonio Pasin was one of the millions who immigrated to America from Europe at the start of the 20th century. A skilled carpenter, Pasin headed to Chicago and began building little red wagons out of stamped metal. By 1923, he had saved enough money to create the Liberty Coaster Company, and he began mass-producing the wagon for just under $3. He named it the Radio Flyer in homage to two of his favorite inventions of the time: the radio and the airplane.

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Feb - 2011

Robert Pasin featured in Free Enterprise's "Dreamers and Doers"

For millions of Americans, early childhood memories include being pulled in a red Radio Flyer wagon. Asked how Radio Flyer has remained an American icon in the face of technology and more sophisticated children’s toys, CEO Robert Pasin, grandson of company founder Antonio Pasin, responds, “The consumers of our products still need a tricycle, and their parents still need a wagon to pull them in.”

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Jan - 2011

American Baby loves the Radio Flyer Scoot 'N Zoom.

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Oct - 2010

Client Spotlight: Radio Flyer

Everyone knows Radio Flyer has been making children happy for generations, but people may not know the same holds true for its employees. With more than 10 awards in the past few years for being a top employer, including HR Solutions' Best-in-Class® Award, the organization is attracting attention by simply understanding adults want to have fun too.

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Sept - 2010

Squeaky Wheels Get the Grease

Radio Flyer retooled its employee feedback program to identify disengaged employees, and get them back on the wagon.

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Sept - 2010

Radio Flyer named #2 on "The 50 Best: America’s Top Small and Medium Companies to Work For"!

Best Companies is dedicated to thoroughly evaluating America’s best workplace programs and practices to add to their annual ‘50 Best’ list.

Included in this evaluation is a survey that measures the employees' experience through the 5 Dimensions of the Great Place to Work Model. In addition, a Culture Audit is conducted that collects and provides a detailed look at the organization's structure, philosophy and values, employee demographics, compensation and benefits offered to employees, and stories and examples of distinctive practices and policies in their workplace. Congratulations Radio Flyer!

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Aug - 2010

Radio Flyer named to the 2010 Inc. 5000 list of fastest-growing, private companies in America

Radio Flyer is on the 2010 Inc. 5000 list of fastest-growing private companies in America! Inc.’s exclusive annual ranking consists of growing entrepreneurial businesses and the creative innovators who run them.

Most companies on this list are either start-ups or in their early years, so this win is particularly impressive for Radio Flyer, a 93-year-old company.

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July - 2010

Radio Flyer named ‘Best of the Best’ of the 101 Best and Brightest Companies to Work For in Chicago!

Congratulations to Radio Flyer for winning Chicago’s 101 Best and Brightest Companies to Work For! As part of winning the 101 Best and Brightest award, Radio Flyer also took home the title of the ‘Best of the Best’, which recognizes companies who have excelled in 10 elite areas including Employee Engagement and Commitment, Recognition and Retention, and Recruitment and Selection, to name a few.

Below is a link to Corp! Magazine’s special Human Resources E-publication in which it features the Chicago 101 Best and Brightest Companies to Work For in detail. Corp! Magazine is a business publication distributed to over 34,000 c-suite executives and is one of the 101 program partners.

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June - 2010

Radio Flyer Toys Bring Smiles, Create Memories

Robert Pasin is president of Radio Flyer, the largest producer of wagons and tricycles in the U.S., which recently was awarded third place in the small/medium employer category in the Best Places to Work in Illinois competition. He recently sat down with The Business Ledger publisher Bob Strasser and editor Jeremy Stoltz. Please click the link below to read excerpts from that conversation.

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May - 2010

Radio Flyer named as the #3 Best mid-size company to work for in IL!

Best Places to Work is dedicated to identifying and recognizing Illinois's best employers. Radio Flyer has been recognized for the second year in a row and looks forward to continuing to create an environment where employees can thrive professionally and have fun together.

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Mar - 2010

Radio Flyer named on Crain’s ‘Best Places to Work’ list.

On March 29, 2010, Radio Flyer was named on Crain's 'Best Places to Work' list! Radio Flyer's CWO, Robert Pasin, attributes its success to the candidate selection process, and his employees who are natural ‘lifelong learners’. Radio Flyer was listed among top organizations such as Google, Accenture, KPMG, and Hyatt Regency Chicago.

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Mar - 2010

Radio Flyer recognized by HR Solutions, Inc. as Best in Class Employer

Radio Flyer is honored to be recommended by our employees and acknowledged by HR Solutions for creating an environment for engaged employees to thrive. HR Solutions manages our Employee Engagement Survey and feedback sessions globally. Radio Flyer was selected for this award because of our outstanding Engagement and Job Satisfaction among our team members.

Oct - 2009

Radio Flyer Halloween pumpkin carving contest featured on WGN!

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Sept - 2009

Radio Flyer has been selected as one of the Top Small Workplaces in 2009!

We are proud to announce that Radio Flyer has been selected as one of the Top Small Workplaces in 2009! Winning Workplaces and The Wall Street Journal collaborate to identify exceptional small organizations (private, nonprofit or publicly held), and seek out small employers that foster teamwork, flexibility, high productivity and innovation while helping their employees grow personally and professionally. We are honored to receive this award!

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Aug - 2009

Radio Flyer named to the 2009 Inc. 5000 list of fastest-growing, private companies in America

Radio Flyer is on the 2009 Inc. 5000 list of fastest-growing, private companies in America! This ranking puts Radio Flyer with an elite group of companies who received their first national recognition when they originally appeared on the Inc. list - Microsoft, Timberland, Intuit, Jamba Juice, Oracle, Clif Bar, Patagonia, and UnderArmour to name a few.

This win is particularly impressive since we are a 92-year-old company. Most companies on this list are either start-ups or in their early years.

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Aug - 2009

Radio Flyer recognized by Workforce Chicago for its significant contributions to learning and development

We are pleased to announce Radio Flyer has received the 2009 Workforce Chicago Award for its exemplary commitment to employee learning and development! Workforce Chicago has recognized only 24 companies in the past 9 years for their commitment to excellence.

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July - 2009

Robert Pasin honored with Ernst & Young Entrepreneur Of The Year Award

Robert Pasin, Radio Flyer's CWO, has won the Ernst & Young's Entrepreneur Of The Year Award! This award is the world's most prestigious business award for entrepreneurs and recognizes the contribution of people who inspire others with their vision, leadership and achievement. Entrepreneur Of The Year focuses on growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 135 cities in 50 countries.

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May - 2009

Radio Flyer ranked in Top 5 as One of the Best Places to Work in Illinois for 2009

Radio Flyer is honored to be ranked #4 mid-size company to work for in IL and to be recognized for outstanding positive employee engagement and commitment to the well-being of all employees. We live the Little Red Rule, "Every time we touch people's lives, they will feel great about Radio Flyer” as an employee this means that Radio Flyer provides an environment where everyone can LOVE their job and have fun living our values every day!

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Jan - 2009

Radio Flyer Pulls Through Tough Economy

Despite its humble beginnings on the city's West Side, the Radio Flyer wagon is proving to be recession proof.

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Dec - 2008

Classic Radio Flyer Wagon updated for 2.0 World

Radio Flyer, the maker of the classic red wagon, is creating a high-tech new product. The little wagon has gone 2.0.

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Dec - 2008

Still Flying - How materials, development strategies and production approaches have kept "the Little Red Wagon" company relevant.

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Nov - 2008

Crains 40 under 40

As the grandson of the founder of Radio Flyer, Robert Pasin always knew how important the company was to his family. What he didn't realize was how much the bright-red wagons meant to generations of other families.

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Oct - 2008

Collaboration a common thread in award-winning workplaces

Leadership development training at the maker of the popular red wagons.

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Oct - 2008

Little Wagon, Big Changes

Radio Flyer updates classic for the 21st century.

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Oct - 2008

You’re Kidding Me

Boys who never grew up show off their outer child.

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Oct - 2008

Opinion: Radio Flyer is pimpin' its wagons

Few toys scream Americana more than a little red Radio Flyer wagon being pulled behind a kid in Smalltown, U.S.A. It's one of those icons that you just didn't expect to change all that much, even with all the technological advances of our times. Simple just seems better sometimes.

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Dec - 2007

Engineering detoured by design

Interview with Tom Schlegel, product development vice president at Radio Flyer.

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Oct - 2007

Chicago Innovation 2007-Honoring the New & Improved

As designers, that's the key thing we do-we pull out the latent needs of consumers.

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Mar - 2007

I don't wanna grow up

One of the coolest offices in Chicago!

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